Creativity—see today’s best new work in advertising and design
Our continually updated coverage of breakthrough creative ideas and executions across disciplines and platforms
Latest updates
05.12.2023 @ 10:34 AM ET
This campaign for a bingo game features 40,964 unique radio ads
05.12.2023 @ 9:34 AM ET
Mother’s Day 2023—How McCain Foods, Walmart and other brands are honoring moms
05.12.2023 @ 6:27 AM ET
Canada Post found a striking visual metaphor for its carbon-neutral ground deliveries
05.11.2023 @ 11:17 AM ET
‘Jury Duty’ star Ronald Gladden has ‘major trust issues’ in new Mint Mobile ad
05.11.2023 @ 9:09 AM ET
Every year in Yoro, Honduras, it rains fish—now, Ogilvy is helping locals turn it into a business
05.10.2023 @ 5:50 PM ET
Southwest Airlines unveils first branded film, adapted from the winning story in a creator contest
05.10.2023 @ 1:21 PM ET
Google Pixel continues its NBA adventures with ‘Greatest Watch Party’ film
05.10.2023 @ 11:42 AM ET
Foxes wear people as coats in eos’ insane ads about soft skin
05.10.2023 @ 10:37 AM ET
Ikea products are ‘proudly second best’ in charmingly subtle ads about parenthood
05.10.2023 @ 8:43 AM ET
This print ad offers the perfect advice for running the Gothenburg Half Marathon
05.09.2023 @ 11:12 AM ET
GE HealthCare’s portraits of nurses have as many brushstrokes as career hours they’ve worked
05.09.2023 @ 9:19 AM ET
Why Cara Delevingne is promoting a face mist made from industrial wastewater
05.09.2023 @ 8:30 AM ET
Inside the ‘brutalist’ design of this crazy agency website
05.09.2023 @ 7:22 AM ET
Velveeta teamed with Compartés Chocolatier for Truffvels chocolate cheese truffles
05.08.2023 @ 9:49 AM ET
Lacoste celebrates 90 years of ‘Impossible Encounters’ in colorful global campaign
05.08.2023 @ 9:06 AM ET
Popcorn eaters get a hand from above in these quirky ads for Kernel Season’s
05.08.2023 @ 7:00 AM ET
The top 5 creative campaigns you need to know about right now
05.08.2023 @ 6:10 AM ET
Goodby Silverstein’s Bonnie Wan on fighting anti-Asian hate with creativity
05.08.2023 @ 6:01 AM ET
Budweiser is printing a mini music magazine inside its 12-packs
05.05.2023 @ 9:21 AM ET
Dana Carvey is King Charles in PetSmart Charities’ coronation appeal to adopt rescue dogs
05.05.2023 @ 6:29 AM ET
Toyota likens drunk drivers to kids wiping out on toy cars
05.05.2023 @ 6:06 AM ET
Astrology startup’s first ads are a timely reminder that Mercury is in retrograde
05.05.2023 @ 5:57 AM ET
Gatorade’s poetic new film follows one man’s long road back from a breakup
05.04.2023 @ 11:45 AM ET
Nike brought the Aurora Borealis to Manchester to salute Erling Haaland’s goalscoring record
05.04.2023 @ 11:01 AM ET
Postmates celebrates dishes that Asian American kids were made fun of for bringing to school
05.04.2023 @ 9:16 AM ET
The key art for this police drama was shot during a real special forces training operation
05.04.2023 @ 8:45 AM ET
This travel company made a Buckingham Palace replica in sand for King Charles’ coronation
05.03.2023 @ 12:11 PM ET
Yung Gravy on his ‘smooth’ new track for Dr Pepper’s Strawberries & Cream soda
05.03.2023 @ 12:09 PM ET
New Era marks 59FIFTY Day with a meditation on the game of life
05.03.2023 @ 9:29 AM ET
Creepy ads at L.A. construction site promise a real-estate development 144 stories underground
05.02.2023 @ 11:55 AM ET
‘Welcome to Your Walmart’ campaign aims to personalize the retail giant’s delivery and pickup offerings
05.02.2023 @ 9:57 AM ET
Burger King Mexico hyped the Whopper Serrano by going to the source—the chilis themselves
05.02.2023 @ 9:17 AM ET
Chuck Studios shows off the custom rigs it builds to get crazy food shots for advertising
05.02.2023 @ 9:00 AM ET
See Olipop’s first major campaign starring Camila Cabello
05.01.2023 @ 1:54 PM ET
Microsoft helped digitize a West African language to preserve the culture of its speakers
05.01.2023 @ 12:08 PM ET
Pete Davidson is a bottle-dispensing robot in new Smartwater ad
05.01.2023 @ 11:30 AM ET
Ad agency Callen built a ‘solar-powered Earth vacuum’ and cleaned up Austin, Texas, with it
05.01.2023 @ 9:15 AM ET
Men’s crotches get unwelcome visitors in Manscaped’s ads for its ‘Ball Deodorant’
05.01.2023 @ 8:20 AM ET
Jim Beam reveals new look in campaign featuring ‘Sweet Caroline’
05.01.2023 @ 7:57 AM ET
Tubi and Mischief made three satirical films about media buyers for upfront season
Creepy ads at a construction site in L.A. promised homes 144 stories underground.
Credit:
Apple TV+
Welcome to Ad Age’s Creativity blog
Thank you for visiting our new Creativity blog, featuring creative coverage from across the Ad Age site, all in one place—as well as more ads and campaigns we find interesting every day. Send us pitches here, and subscribe to Ad Age for full access to our Creativity hub.